CONTENT IS KING.....first rule of winning the top spot on Google!  That being said, it has to be relevant to your business and the good news is that now more than ever before it is easier.  A few years ago, you had to add keywords and force-feed the information.  Now the "robots" can understand natural sentence structure like never before and Google anticipates that by 2020 more than 40% of all search will be verbal!  Also, more than 50 Billion mobile devices will be in the hands of your consumers!  Get ready!

For you that is a WIN-WIN because marketing will be easier than ever before and more cost effective as you can pivot in minutes to attract customers IF YOU ARE READY.  Now, there are more factors at play as Google has become quite complex in their rankings as their customers have evolved, however, if you look at how you utilize search it will make more sense to you.  SEO will always be shrouded in mystery but at the base it is all based on simple cornerstones.  Take a look.

(Image is Google's New Logo 2015). Some of my clients are getting calls several times a week: “Update your free Google Listing…” It’s really frustrating for them because they have no idea if there is a real issue with their online listing with Google - they are simply running their business.  Google is NOT Calling you!  Especially with robo calls at all hours from blocked numbers!  Google does not cold call customers.

Yes.  We offer 3 options.  One a simple forward with a business email we create at the business URL to your personal email address giving the appearance of a business email address at $5 month | our CMR Program at $8/month/email or a Google Business Email Program all of which come will require a set up fee based on the time it takes to set up at your JASPER rate of $59/hour. 
(Those who are note JASPER clients will pay our $89/hour rate, remember JASPER has negotiated your rate down for you)

TYPICALLY NO.  Here YES.  We buy them for you and put them on auto-renewal.  You pay us to do that for you.  However, we are not the norm in the industry and it depends on your website provider.  Most will charge you a large fee for the URL and / or to transfer it to you if you want it.  YOU DO WANT IT.  

a.  You want to control it.
b.  You do NOT want someone else owning it. 
c.  Find who your current website provider is by going to this page and entering in your url address to see who it is and when it expires:  www.who.is

May 2016 Ratchet+Wrench Magazine:  Avoid these common missteps to create a more engaging site by Anna Zeck

It’s no secret that having a website is crucial today—but simply having one is not enough anymore, says Marion Miller. What might have worked five or even 10 years ago won’t work today, she says, and shop owners need to recognize that.  “The way to get people online now is to have more information, better information and the newest information,” she says.

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123 Waddill Ave, Ste 112 | Madisonville KY 42431
Team@JASPERWebsites.com
CALL (270) 245-2365
Podcast thumbnail: Marion Miller

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